The NBA season is in full swing and in case you missed it, the players have been wearing new on court socks by official provider Stance. The popular California-based brand, known for their creative sock designs, has announced a multiyear partnership with the NBA as the official on court socks provider and will add a little spice and unique style to the traditional white socks the players have been using.
Last Friday, October 23, Stance officially launched the collection at SM Megamall with day-long activities which featured 1 on 1 basketball, NBA 2K16 tournament, 2 Ball Challenge and the official Stance NBA socks exhibit.
Teams will be using the basic white and black designs to start the season with the NBA and Stance logos, and will eventually bring out team-specific designs for home and road games, as well as limited edition styles for special games onChristmas, MLK day and the NBA All-Star game.
The Stance NBA basic socks are available now at Stance Kiosks, the NBA Store, and other stockists, while the team specific designs will be rolling out around mid November.
Check out the photos from the launch and be sure to check out the new NBA socks for your favorite teams!
Cavs Road socks
Logo on the back
Stance basic home socks
Sixers!
Knicks!
Buzz City!
Basic Black
BJ Jameson, Director of NBA Operations
