The weather narrative for the KD7 line continues with the ‘Easy Money’ colorway, also a nickname for Durant. Taking its cue from Ben Franklin’s experiment with lighting and his appearance on the $100 bill, the KD 7 Easy Money features green hues and graphics from the US money bill seen on the hyperposite area. Hints of bright orange cover the inner lining and eyelets with dark green on the midfoot strap. A white midsole with gum outsoles finish this latest KD 7 colorway. Read more about the Easy Money story below. Get your pair now at Titan shops for P8,195.
The KD7 fuses performance innovation with inspirations from Kevin Durant’s journey on and off the court. Durant’s personal stories come to life through color-blocking, graphics and textures to tell stories that are personally inspired.
The KD7 Easy Money connects the creative narrative around weather and lightning of the KD7 line with Durant’s “Easy Money” nickname.
Legend states that inventor and statesman Ben Franklin used a metal key and a kite to prove that lightning is a stream of electrified air. Franklin’s celebrated kite experiment in 1752 revolutionized the world’s understanding of lightning and electricity.
Franklin’s electrifying moment connects him to the KD7 line, and his prominence on the U.S. $100 bill reflects the green pops in the Easy Money colorway.
“With the KD7 we want to build strong storytelling,” said Durant, basketball’s reigning MVP. “Leo Chang and the team are always technically focused, but we also wanted to have some fun with the hidden stories that make me who I am.”
Personal cues on each KD7 colorway include a silhouette of Durant’s home state of Maryland embedded on the outsole; and the names of his mother Wanda, his grandmother Barbara, his father Wayne and his brother Tony on the forefoot strap.
